Easy Answers - Insights Page
Breadcrumbs

Survival Rate: Date Effect

Intended audience: end-users data science developers

AO Easy Answers: 4.3

Overview

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Identifies time-based trends or seasonal patterns that impact customer churn rates.


Purpose

Identify seasonal or periodic variations influencing customer retention or churn behaviors.


Business Example

Identifying peak churn months (e.g., post-holiday periods or off-peak travel seasons).


Scenario

  • Analyzing churn patterns across calendar months.

  • Identifying periods of heightened churn risk.


Results

  • Calendar-based identification of churn risks.

  • Opportunity for targeted seasonal retention initiatives.


Data Sample

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Infographics Insight

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Full Story Insight

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End User Configuration - using Easy Answers solution

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